Best Selling Products

 

Objective

  • As a Seller, I want to know which products of my catalog are best selling so that I can manage them more effectively.
    Critical Knowledge

    The feature is activated as a part of the new Seller Center home page. It relies on a temporary feature switch: best_selling_tab/enabled, which will be removed after the feature is proven effective.

     Seller Experience

    Step Description Image
    1
    • In Products > Product Overview, an additional filter “Best Selling” displays products that have sold the most within the past 14 days.
    		Best_Selling
    2
    • Seller is redirected to Product Overview > Best Selling when they click on the Best Selling Products widget.
    		5

    Best Selling – Definition

    • “Best selling products” are defined as the top 20% most sold products within the last 14 days.
      • Example: if 1000 SKUs have been sold within the last 14 days, the best selling products will be the 200 SKUs that have been sold the most amount of times.

    Best Selling Sales Contribution – Definition

    • “Contribution” is a percentage displayed on the Top Selling widget on the homepage.
    • Calculation:
      • Calculated as a percentage of the total sales revenue share from the top selling products in the past 14 days compared to the revenue of all products sold in the past 14 days.
      • Formula: Best Selling Sales Contribution = SUM (sales revenue from best selling products in the past 14 days) / SUM (sales revenue from all SKUs in the past 14 days) * 100
      • For the example above, this would mean:
        • Top Selling Sales Contribution = Sales revenue from 200 best selling SKUs in the past 14 days / sales revenue from all the 1000 SKUs sold in the past 14 days * 100